Trust & Security

Standalone by design. Safe by default.

Proofpoints turns your customers' own words into published stories. We built it to be trusted by the most security-conscious organisations in the world – which starts with a simple architectural choice: we never connect to your systems.

There is no integration with your CRM, your sales pipeline, your financial systems, your identity provider or your internal network. There is nothing to plug in. The only things that reach us are the story content your advocates choose to share and the specific contacts you choose to invite to a campaign – never a connection into the systems where your sensitive data lives.

The trust boundary

What crosses the line – and what never does

Everything to the left is what a story needs. Everything to the right stays inside your walls, always. We are a contained, single-purpose service with a deliberately narrow surface.

Comes in

· Interview transcript

· Story content & edits

· Advocate name & role

· Campaign contacts you upload (name, role, business email)

· Company name & public details

→

The Proofpoints boundary

Encrypted. EU-hosted. Isolated per organisation. Processed only to produce your story.

› Database & audit log (EU)

› Encrypted file storage

› AI models (never trained on your data)

› Transcription

⊘

Never crosses

✕ Your CRM

✕ Sales & pipeline data

✕ Financial systems

✕ Identity provider / SSO directory

✕ Internal networks

✕ Your customer or employee databases

We touch none of your systems and ingest none of your bulk operational data. What we hold is limited to the story content and the specific campaign contacts you give us – a deliberately small, well-defined footprint.

Data scope

Only what a story needs

What we hold

The interview transcript and the story as it is written and edited; the advocate's name and role; the customer company's public details; and, for a campaign, the contacts you choose to invite – their name, role and business email. That is the whole footprint.

How we handle contact data

These are the specific people you intend to feature in a story – a small, nominated set of prospective advocates, not a bulk mailing list. We act as your data processor: their details are used only to invite them and gather their story, never sold, never shared, and never used to train AI. Handled under GDPR, covered by our DPA, and deleted on request.

Consent for what's published

Recording consent and a formal approval step are built into the workflow. The advocate reviews and signs off before their story is published – you are never publishing something no one agreed to.

Where it lives

Hosting, residency & sub-processors

Proofpoints runs on a SOC 2 stack. Every infrastructure provider named below – database, hosting, file storage, email and payments – holds a current SOC 2 Type II report, independently audited every year. The three that store your data – database, hosting and file storage – are also ISO 27001 certified, and your data is hosted in the EU. Our infrastructure providers are named below; specialist services are listed by what they do and what they are allowed to see. The full named list is provided to clients, and to prospective clients under NDA, with notice of any change.

Sub-processor
Purpose
Region / note
Supabase (PostgreSQL)
Primary database – stories, accounts, audit log
EU (Ireland)
Vercel
Application hosting, serverless compute, and cookieless aggregate page counts
EU region (dub1)
Cloudflare R2
File storage – media, images, exports
EU jurisdiction
Resend
Transactional & notification email
Email delivery only
Stripe
Payments (card top-ups)
PCI-DSS Level 1
AI model providers
Story drafting, scoring, editing, translation & research – frontier models from the leading AI labs, reached through a gateway that excludes any endpoint that trains on prompts
API, no-training terms
Transcription service
Interview transcription
Processed for transcription only
Video service
Interview video processing & streaming
Video processing only
Audio services
Optional story narration and optional clean-up of a recording
API, on request only
Contact-data providers
Optional business-contact enrichment (public professional data)
API, on request only

For US and other non-EU clients: EU hosting meets the strictest data-protection standard, so your data is protected to the highest bar – being more protective is a plus, not a constraint, and standard mechanisms cover any cross-border transfer. If your organisation requires a specific hosting region, talk to us.

AI & your data

Your words are never training data

We never train on your content

Proofpoints does not use your stories, transcripts or data to train any model – ever.

Neither do our model providers

We use frontier models only – the current flagship models from the leading AI labs – through API terms that prohibit training on submitted data and support short or zero retention. A model call is processed in the provider's own region for the length of the call; your stored stories and files never leave the EU. For enterprise engagements we route only to these providers.

Human-owned, always

AI drafts; people decide. Every story is reviewed and approved by a person before it is published. Nothing is auto-published from a model.

Where AI is used, exactly

Full transparency on every task that touches a model, what it does, and what data it sees. In every case the data is that tenant's own, and a person reviews the result.

Task
What AI does
What it sees
Story generation
Drafts the story from the interview
Transcript + that tenant's brand guidance
Brand scoring
Checks a draft against brand guidelines
The draft + brand rules
Editing & rework
Suggests improvements on request
The draft
Transcription
Turns interview audio/video into text
The recording
Translation
Translates a finished story
The story text
Image generation
Creates hero & social imagery
A short prompt (no personal data)
Narration (optional)
Generates spoken audio of a story
The published text
Company lookup
Pre-fills a company's public details
Company name / website (public sources)
Audio clean-up (optional)
Removes background noise from a recording
The recording
In-product assistant
Answers questions and makes edits you ask for
What you type + the story you have open

The Proofpoints team chooses the model lineup and keeps it current: frontier models only, never small, unvetted or self-hosted ones. Admins pick from that lineup and can tailor the instructions behind each task. Every output is editable, and a person reviews and approves every story before it is published.

How AI-made content is marked

Article 50 of the EU AI Act asks that AI-generated content can be recognised as such, and that people know when they are talking to an AI. This is what we apply today, surface by surface. The centre of it is older than any regulation: the person quoted reads the finished story and approves it by name.

Content
How it is marked
Story text
AI drafts; people edit. Every story we publish carries a named advocate approval, with the date it was given. Approval covers the story in its original language.
Translations
Marked as translations of the approved original, on the page and in the page's structured data. Quotes are rendered faithfully, never improved.
Images
Any AI-generated image carries a visible "AI-generated image" label – on the story page, on social cards and slides, and in PDF and Word exports.
Narration audio
Disclosed as AI-generated audio in the podcast feed, on every episode. By default the recording also opens by saying it is read by an automated voice.
The in-product assistant
Identifies itself as an AI assistant wherever you first meet it.
Machine-readable record
Every public story page carries structured data naming the AI drafting step, the approving advocate and the approval date, plus the lineage of any translation.
Internal provenance record
For each story we keep which models drafted it, who edited it, who approved it and when, and a snapshot frozen at publication.

Not yet: cryptographically signed content credentials (C2PA) on exported files. We will revisit it when a client or a procurement process asks for it. We do not run stories through “AI detectors”; our reasons are in our standards.

Controls

How we protect it, day to day

Tenant isolation

Every organisation's data is walled off. Cross-tenant requests return 'not found' – never another client's data, and never a hint that it exists.

Role-based access

Viewer, member, admin and owner roles gate every action. Reads, writes and deletes each require the appropriate role, enforced on the server for every request.

Encryption everywhere

All data is encrypted in transit (TLS) and at rest by default across our database, file storage and backups.

Audit logging

Every create, update and delete is recorded with the user, action, resource, IP and timestamp, retained for a minimum of two years.

Least privilege

Administrative keys are server-side only and never exposed to the browser. Webhooks are signature-verified before any processing.

Hardened by default

Security response headers, strict input validation on every request, and internal database errors are never surfaced to clients.

Compliance

Where we are, plainly

The platform is built to SOC 2 controls – tenant isolation, least privilege, encryption, audit logging and change management are engineered in, not bolted on. A formal SOC 2 examination and independent penetration test are on our roadmap; we are happy to share current status, evidence and timelines under NDA. We support GDPR obligations, EU data residency, and a Data Processing Agreement with an explicit no-AI-training clause. We are registered with the UK Information Commissioner's Office (ICO), registration number ZC197482.

We would rather tell you exactly where we are than imply a badge we haven't earned yet. If a certification is a gate for you, talk to us – we will show you the plan.

The questions a security review asks

One line each, so a reviewer can scan it.

Question
Status
Detail
Do you connect to our systems?
No
No CRM, directory, finance or network integration. Data arrives only when your team or your advocates enter it.
Can we connect our own tools to our stories?
Read-only
Yes, to your published stories. They are available over MCP, an open standard, so your team's AI assistant, your copilot or your own product can search them and cite them. It is one-way and read-only: it serves only what is already public on your story pages, needs no login, and reaches nothing inside your systems. Drafts and unpublished work are never exposed.
Do you train AI on our data?
No
Never – and our model providers are used under terms that prohibit it. It is written into the DPA.
Which AI models handle our content?
Frontier only
Your stories are drafted, scored and edited only by frontier models: the current flagship models from the leading AI labs, under no-training terms. We choose the lineup and keep it current.
How do our users sign in?
Passwordless
By single-use, time-limited email link. There are no passwords to steal, reuse or phish. Access follows your own email security, including your multi-factor authentication and single sign-on. When someone leaves and their mailbox closes, their way in closes with it.
Is our data hosted in the EU?
Yes
Database in Ireland, EU compute region, EU-jurisdiction file storage.
Where are AI prompts processed?
Disclosed
Your stories, transcripts and files stay in the EU. When a model is asked to draft, score or translate, that request is processed by the model provider in its own region for the length of the call, under no-training terms with short or zero retention, and nothing is stored there. We name the providers and will tell you which handles what. It is worth asking the same of any AI tool your teams already use; a hosted model is a hosted model, however it is bundled.
Is there a DPA and GDPR support?
Yes
You are the controller; we are the processor. The DPA covers sub-processors, breach notice, deletion and international transfers (UK IDTA / EU SCCs).
Is data encrypted?
Yes
In transit (TLS) and at rest, across the database, file storage and backups.
Is one client's data isolated from another's?
Yes
Every request is scoped to your organisation, with row-level security underneath. A cross-organisation request returns 'not found'.
Role-based access?
Yes
Viewer, member, admin and owner roles, enforced on the server for every request.
Is AI-generated content marked?
Yes
Images, narration audio and translations are marked, and every public story carries a machine-readable record. Detail in the section above.
Is there an audit log?
Yes
Every create, update and delete, with user, IP and timestamp, kept for at least two years.
Is the service tested against attack?
Yes
An automated abuse-test suite attacks the live service after every release and must pass in full. Multi-factor authentication is enforced on every internal account that can reach production.
Backups and recovery?
Yes
Daily backups plus point-in-time recovery. Targets: 24-hour RTO and RPO. A full restore was last tested in August 2026.
Will you tell us about a breach?
Yes
Without undue delay, and supervisory authorities within 72 hours where GDPR applies. Set out in the DPA and our incident-response plan.
Is the service monitored?
Yes
An independent monitor checks the application and its sign-in service every three minutes from outside, alerts us when either fails, and publishes a live status page with 90 days of history. Every incident is recorded in our incident-response plan.
Is our data deleted when we leave?
Yes
Within 30 days of termination, or sooner on request. Audit-log entries are retained for compliance.
Do you store card details?
No
Payments are handled entirely by Stripe (PCI-DSS Level 1).
Can we have a completed security questionnaire?
Yes
CAIQ / SIG-style answers, the DPA and our security policies are in the package released under NDA.
Your own SOC 2 report and penetration test?
Planned
Every infrastructure provider we name holds a SOC 2 Type II report; the three that store your data are also ISO 27001 certified. The platform itself is built to SOC 2 controls. Our own formal examination and an independent test are planned; status and timeline are shared under NDA.

Diligence

The security package

Public – this page

Our architecture posture, data scope, sub-processor list, AI stance and controls. Everything a first-pass review needs, with no NDA required.

Private – under NDA

The evidence pack: security examination status and reports, penetration-test results, a completed security questionnaire (CAIQ / SIG), our DPA and sub-processor agreements, and a detailed data-flow for your review. Request it and we will turn it around quickly.

Security or diligence questions? Email security@proofpoints.com. Live service status: proofpoints.betteruptime.com. To report a vulnerability, use the same address – we respond promptly and will not pursue good-faith researchers.