Meet the team behind your customer stories.
Every Proofpoints story is made by a team: you, the people you already trust, our Creatives when you need them, and AI specialists for the heavy lifting. The judgement stays human. This page is the whole cast.
The humans own the loop
Almost every Proofpoints story has human oversight built in*. Your editorial team sets the standard; the AI works to meet it. And when you need extra capacity, our specialist services are available on a per-story basis.
Delivered by Proofpoints Creatives; our vetted network of freelance advocacy specialists, now onboarding. Join the network
The people behind the services.
Vetted storytelling specialists who train on your brand before their first piece. The network is new and onboarding now - these profiles show the shape of the roster while the founding Creatives complete induction. Open a card for the full story.
Your Assistant. Yours to shape.
Every workspace ships with a special team member; you choose their name, face, voice and limits. They notice what your program needs – designing campaigns, distilling briefs, chasing quiet approvals, prepping publishing – and they ask before anything happens. As much assistance as you want; as little as you need. They propose. You approve.
Nine skills, one mission
Purpose-built AI capabilities, each trained on a single job. They don’t make decisions; your editors do. They execute with precision, speed, and perfect brand consistency.
Why humans + AI?
AI is brilliant at consistency, speed, and pattern recognition. It can score brand compliance in seconds and generate a first draft from a transcript in under a minute. But it can’t replicate the editorial instinct that knows when a quote needs context, or the relationship skills that make an advocate feel heard.
That’s why every Proofpoints story can pass through both. The AI does the heavy lifting; the human adds the judgment. The result is stories that are faster, more consistent, and more authentic than either could produce alone.
* Fully automated stories are possible too
Proofpoints supports user-generated content from first click to publish. For high-volume programs where speed matters most, the AI team can handle the entire pipeline: transcription, generation, scoring, translation, and publishing. The only human in the loop is the advocate themselves.