Humans + AI

Meet the team behind your customer stories.

Every Proofpoints story is made by a team: you, the people you already trust, our Creatives when you need them, and AI specialists for the heavy lifting. The judgement stays human. This page is the whole cast.

People

The humans own the loop

Almost every Proofpoints story has human oversight built in*. Your editorial team sets the standard; the AI works to meet it. And when you need extra capacity, our specialist services are available on a per-story basis.

You
You
Your Voice, Your Standards

Proofpoints is built for experienced practitioners who know their brand inside out. You review, refine, and approve every story before it goes live. The platform amplifies your judgment; it never replaces it.

Editorial ControlBrand Authority
Tm
Your Team
In-House

Your colleagues work alongside you in the workspace - editors, marketers, product people, legal. Everyone gets the same tools, the same brand guardrails, and the same AI support, with roles that show each person exactly what they need.

Same ToolsRole-Based Access
Ag
Your Agency
Agencies & Freelancers

Already have an agency or freelancers you rate? Send them secure links to do exactly their part - review, edit, approve. Their craft, your workspace; nothing to install and nothing extra to pay.

No LoginsNo Platform Fee
Proofpoints Human Services

Delivered by Proofpoints Creatives; our vetted network of freelance advocacy specialists, now onboarding. Join the network

Ed
Editing
Professional Story Editing

Experienced B2B editors who turn AI-generated drafts into polished, publish-ready narratives. Every story is reviewed for structure, flow, accuracy, and brand voice before it reaches your approval queue.

NarrativeVoiceStory
Meet them ↓
In
Interviewing
Customer Interview Service

Skilled interviewers who know how to draw out the real story. Structured conversations with your advocates, professionally recorded and transcribed, designed to capture the detail that makes customer stories compelling.

BriefingsExperiencesJournalistic
Meet them ↓
QA
QA
Quality Assurance

Detailed quality review before publication. Fact-checking, brand compliance, formatting, link verification, and consistency across every asset. The final check before your story goes live.

AccuracyComplianceBrand Voice
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Lc
Localising
Multilingual Editorial

Native-language editors review every AI translation for tone, cultural nuance, and industry terminology. Not machine-translated and left; each version is editorially reviewed in the target language.

NativeNuanceRelevance
Meet them ↓
SM
Story Management
End-to-End Coordination

A dedicated story manager coordinates the full production workflow: scheduling interviews, tracking approvals, managing stakeholders, and keeping every story on deadline. You focus on strategy; we handle the logistics.

WorkflowStakeholdersDeadlines
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The Creatives
In development

The people behind the services.

Vetted storytelling specialists who train on your brand before their first piece. The network is new and onboarding now - these profiles show the shape of the roster while the founding Creatives complete induction. Open a card for the full story.

AI Specialists
Yours to design

Your Assistant. Yours to shape.

Every workspace ships with a special team member; you choose their name, face, voice and limits. They notice what your program needs – designing campaigns, distilling briefs, chasing quiet approvals, prepping publishing – and they ask before anything happens. As much assistance as you want; as little as you need. They propose. You approve.

Conducts the nine specialists below

Nine skills, one mission

Purpose-built AI capabilities, each trained on a single job. They don’t make decisions; your editors do. They execute with precision, speed, and perfect brand consistency.

Content
Quill
Story Writer

Transforms raw interview transcripts into polished, brand-perfect customer stories. Works with any content format: blogs, press releases, boardroom briefs, social posts.

Multi-format generationBrand voice matchingQuote preservation
Always on
Chisel
Content Editor

Hones and refines stories based on specific improvement suggestions. Preserves the original voice while addressing compliance gaps and readability issues.

Targeted revisionsVoice preservationCompliance fixes
Always on
Research & Visual
Vignette
Contact Profiler

Enriches contact records with verified professional data and writes concise biographies from real facts. Turns a name and email into a complete advocate profile.

Data enrichmentBio generationTalking points
Always on
Lens
Image Creator

Generates professional hero images for customer stories using brand visual guidelines. Creates visuals that match the tone and subject of each story.

Brand-aware imageryStyle consistencyAlt text generation
Always on
Analysis
Sentinel
Brand Compliance Analyst

Evaluates every story against brand guidelines across the five STAMP dimensions – Structure, Terminology, Audience, Messaging, Personality. Catches tone, terminology, and messaging issues before they go live.

5-dimension scoringSpecific improvementsGuideline grounding
Always on
X-ray
Story Analyst

Reads, pulls stats, then tints paragraphs by narrative role to enable at-a-glance judgement of Challenge / Solution / Outcomes shape and balance.

Stat extractionNarrative overlayComposition fingerprint
Always on
Language
Atlas
Transcript Translator

Translates raw interview transcripts into 30+ languages while preserving speaker labels, timecodes, and conversational nuance. Essential for global campaigns.

30+ languagesSpeaker preservationTimecode alignment
Always on
Rosetta
Story Translator

Translates finished, formatted stories while preserving headings, blockquotes, and Markdown structure. Maintains the editorial quality across every language.

Format preservationTone matchingMulti-version tracking
Always on
Amplification
Distil
Social Card Specialist

Turns an approved customer story into ready-to-post social images for LinkedIn, Instagram and YouTube in seconds.

Multi-platform outputBrand-styled templatesOne-click regenerate
Always on
Philosophy

Why humans + AI?

AI is brilliant at consistency, speed, and pattern recognition. It can score brand compliance in seconds and generate a first draft from a transcript in under a minute. But it can’t replicate the editorial instinct that knows when a quote needs context, or the relationship skills that make an advocate feel heard.

That’s why every Proofpoints story can pass through both. The AI does the heavy lifting; the human adds the judgment. The result is stories that are faster, more consistent, and more authentic than either could produce alone.

< 5 min
First draft generation
STAMP score
Brand compliance scoring
30+
Languages supported
100%
Human reviewed

* Fully automated stories are possible too

Proofpoints supports user-generated content from first click to publish. For high-volume programs where speed matters most, the AI team can handle the entire pipeline: transcription, generation, scoring, translation, and publishing. The only human in the loop is the advocate themselves.

Ready for new customer stories?

Join the Founding Originals and get early access.

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